Why Enter the ETF Market with Mutual Fund Managers?
Full abstract
About 45% of mutual fund firms that offer ETFs use active mutual fund managers to manage their ETFs. Firms select active managers based on their institutional client relationships, not their investment skill, to take on such dual roles. Following such transitions, institutional clients withdraw capital from mutual funds but reinvest a fraction of it back into the manager's ETFs. These dual-role arrangements frequently occur around the firm's entry into the ETF market with institutional clients providing seed and certification capital to the firm's new ETFs. This strategy allows firms to grow their ETF business more strongly compared to firms that employ dedicated ETF managers. Our results also indicate that not entering the ETF market at all likely results a slow but prolonged total loss of institutional capital, especially in the presence of rising ETF competition.
"Firms staff ETFs with mutual fund managers to leverage client ties and raise seed capital, boosting ETF growth but suffering mutual fund outflows."